How do You Choose What to Use? Technology Choice When You Have So Much

This research-in-progress provides a fresh insight into technology choice in our daily activities. As opposed to prior studies that focus on technology in the work environment, this research is centered on individual technology choice while performing daily tasks: searching for information, executing transactions, consuming entertainment, and communicating. As hardware has become more affordable, more varied in size, and more diverse in features, individuals have access to a plethora of different devices smartphones, tablets, laptops, and desktop computers. Individuals also have a choice of software: apps versus web browsers. Our research focuses on understanding why individuals choose specific combinations of hardware and software to perform their tasks. By studying this phenomenon, our proposed research program can contribute to understanding individuals' technology choices and inform organizations providing applications to consumers.